FBA VS FBM CALCULATOR

FBA VS FBM Calculator

Compare both routes with your own time costed rather than free, and see what self-fulfilment is really paying you an hour, with a free calculator and Excel workbook.

Free tool

FBA vs FBM Calculator

Same product, both routes, with your own time costed rather than treated as free. Self-fulfilment usually looks cheaper per unit and usually is not, once you work out what the hours are paying you.

The product
£
What the buyer pays, including VAT.
%
20 if registered, 0 if not.
£
Unit cost plus freight, duty and handling.
%
The same either way. Amazon charges it whoever ships the parcel.
%
Charged on your Amazon fees, so FBM pays it on the referral only.
Used for the monthly totals and the hours self-fulfilment costs you.
If Amazon ships it
£
Per unit, for your size tier.
£
Shipping into the fulfilment centre, labelling and any prep, per unit.
£
A month of storage for one unit. Rises sharply in Q4 and again past 240 days.
If you ship it yourself
£
What one parcel actually costs to send.
£
Box, filler, tape, label.
Picking, packing, the post office queue, and the messages about where it is.
£
What an hour of your time is worth. Set it to 0 to see the comparison everyone else makes.
The verdict

Fill in a selling price to see the answer.

Contribution per unit, FBA

Contribution per unit, FBM

FBM before costing your time


What self-fulfilment saves you a month

Hours a month it costs you

So self-fulfilment pays you


Monthly contribution, FBA

Monthly contribution, FBM

The Prime badge is not in these numbers. FBA usually converts better, so if it already wins on cost the badge is a bonus, and if it loses on cost this tool tells you how much better it would have to convert to be worth it.

Free download

Take this calculator into Excel

The workbook adds a grid of your hourly rate against minutes per order, so you can see the exact point where the answer flips rather than testing one combination at a time. Most sellers find the flip is closer than they expected.

Download the Excel workbook XLSX · free · no signup required Want a second opinion on the whole cost base? Get in touch

FAQs

Can’t find the answer you’re looking for? Please chat to our friendly team.

We provide bookkeeping, VAT returns, payroll, tax filings, annual accounts, and advisory services — tailored to freelancers, SMEs, and ecommerce businesses.

Yes. Every client works with a named accountant who knows your business inside out. You’ll never deal with call centres — just direct, personal support.

We’re certified partners with Xero and QuickBooks. Our digital-first approach means you’ll always have real-time access to your financial data.

We offer fixed monthly packages with no hidden fees. Pricing depends on your business size and the level of support you need — but you’ll always know exactly what you’re paying for.

Absolutely. We handle VAT, corporation tax, self-assessments, and payroll tax. We also manage HMRC correspondence on your behalf to ensure you never miss a deadline.

No. While many of our clients are London-based, we also support businesses across the UK and ecommerce sellers worldwide through our cloud-based systems.

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